{"id":1686,"date":"2015-02-06T17:38:09","date_gmt":"2015-02-06T09:38:09","guid":{"rendered":"http:\/\/www.zhangxinjun.cn\/?p=1686"},"modified":"2015-02-06T17:38:09","modified_gmt":"2015-02-06T09:38:09","slug":"global-retailers-o2o-innovation","status":"publish","type":"post","link":"http:\/\/www.zhangxinjun.cn\/?p=1686","title":{"rendered":"\u3010\u62d9\u4f5c\u4e00\u7bc7\u3011\u6df1\u5ea6\u7814\u7a76\uff1a\u5168\u7403\u4f20\u7edf\u96f6\u552eO2O\u6a21\u5f0f\u7684\u521b\u65b0\u5b9e\u8df5"},"content":{"rendered":"<p>\u53bb\u5e74\u5199\u7684\u6587\u7ae0\uff0c\u4eca\u5929\u6ca1\u4e8b\u641c\u4e86\u4e00\u4e0b\uff0c\u53d1\u73b0\u5c3d\u7136\u88ab\u4e07\u65b9\u6536\u5f55\u4e86\uff0c\u7eb3\u95f7\uff1f\u7ec6\u4e00\u770b\u539f\u6765\u662f\u88ab\u5e7f\u4e1c\u4e00\u4e2a\u6742\u5fd7\u300a\u91d1\u5361\u5de5\u7a0b\u300b\u7ed9\u520a\u8f7d\u4e86\uff082014\u5e744\u671f\uff09\uff0c\u4e0d\u7ed9\u7a3f\u8d39\u5c31\u7b97\u4e86\uff0c\u81f3\u5c11\u6253\u58f0\u62db\u547c\u5427\uff0c\u6027\u8d28\u592a\u6076\u52a3\u4e86\uff01\uff01\uff01\u8fd9\u4e2a\u5f53\u65f6\u662f\u9996\u53d1\u5728<a href=\"http:\/\/www.iyiou.com\/p\/886\">\u4ebf\u6b27\u7f51<\/a>\u7684\uff0c\u53d1\u73b0\u81ea\u5df1\u535a\u5ba2\u6ca1\u6709\u53d1\uff0c\u5c31\u8f6c\u8fc7\u6765\u7559\u4e2a\u7eaa\u5ff5\u3002<\/p>\n<p>\u968f\u7740\u7535\u5b50\u5546\u52a1\u7684\u5feb\u901f\u53d1\u5c55\uff0c\u7f51\u7edc\u96f6\u552e\u4ece\u6807\u51c6\u7684\u56fe\u4e66\u30013C\u6570\u7801\u54c1\u7c7b\u5f00\u59cb\u6269\u5c55\u5230\u670d\u88c5\u3001\u5316\u5986\u54c1\u548c\u6bcd\u5a74\u4ea7\u54c1\u7b49\uff0c\u518d\u5230\u975e\u6807\u7c7b\u7684\u5bb6\u5c45\u548c\u6c7d\u8f66\u7528\u54c1\uff0c2013\u5e74\u56fd\u5185\u5404\u5927\u7535\u5546\u5e73\u53f0\u5f00\u59cb\u7eb7\u7eb7\u6d89\u8db3\u4f9b\u5e94\u94fe\u66f4\u52a0\u590d\u6742\u7684\u672c\u5730\u5316\u751f\u9c9c\u54c1\u7c7b\uff0c\u7f51\u7edc\u96f6\u552e\u7684\u5feb\u901f\u53d1\u5c55\u548c\u54c1\u7c7b\u6269\u5f20\u5f00\u59cb\u6324\u538b\u4f20\u7edf\u96f6\u552e\u4f01\u4e1a\u7684\u5e02\u573a\u4efd\u989d\uff0c\u4ee5\u5168\u56fd\u8fde\u9501\u767e\u5f3a\u4e3a\u4f8b\uff0c2012 \u5e74\u8fde\u9501\u767e\u5f3a\u9500\u552e\u989d\u5360\u793e\u4f1a\u6d88\u8d39\u54c1\u96f6\u552e\u603b\u989d\u76849%\uff0c\u6bd4\u4e0a\u5e74\u4e0b\u964d2.2\u4e2a\u767e\u5206\u70b9\uff0c2003\u5e74\u4ee5\u6765\u9996\u6b21\u51fa\u73b0\u6bd4\u91cd\u4e0b\u964d\u7684\u60c5\u51b5\uff0c\u4f20\u7edf\u96f6\u552e\u4f01\u4e1a\u6b63\u9762\u5bf9\u6765\u81ea\u7f51\u7edc\u96f6\u552e\u7684\u6311\u6218\u548c\u51b2\u51fb\u3002<\/p>\n<p>\u4e0e\u6b64\u540c\u65f6\u968f\u77403G\/4G\u7f51\u7edc\u548c\u667a\u80fd\u624b\u673a\u7684\u666e\u53ca\uff0c\u79fb\u52a8\u7f51\u6c11\u5df2\u7ecf\u6210\u4e3a\u7f51\u6c11\u7684\u4e3b\u4f53\uff0c\u76ee\u524d\u624b\u673a\u7f51\u6c11\u7684\u6570\u91cf\u5df2\u7ecf\u8d85\u8fc7PC\u7f51\u6c11\uff0c\u672a\u6765\u968f\u7740\u667a\u80fd\u624b\u673a\u7684\u666e\u53ca\u7387\u7ee7\u7eed\u63d0\u9ad8\uff0c\u672a\u6765\u4e24\u5e74\u624b\u673a\u7f51\u6c11\u603b\u91cf\u6709\u671b\u8d85\u8fc78\u4ebf\uff0c\u4e24\u500d\u4e8ePC\u7f51\u6c11\u603b\u91cf\uff0c\u79fb\u52a8\u4e92\u8054\u7f51\u7684\u666e\u53ca\u548c\u5f71\u54cd\u529b\u7684\u63d0\u5347\uff0c\u4e0d\u4ec5\u4fc3\u8fdb\u4e86\u7f51\u7edc\u96f6\u552e\u7684\u53d1\u5c55\uff0c\u4e5f\u5bf9\u4f20\u7edf\u96f6\u552e\u4e1a\u5f00\u59cb\u4ea7\u751f\u5f71\u54cd\uff0c\u800c\u4e14\u5176\u5f71\u54cd\u5e7f\u5ea6\u548c\u6df1\u5ea6\u8fdc\u8fdc\u5927\u4e8e\u5355\u7eaf\u7684\u7f51\u8d2d\u3002<\/p>\n<p>\u9762\u5bf9\u7f51\u7edc\u96f6\u552e\u7684\u51b2\u51fb\uff0c\u56fd\u5185\u5916\u4f20\u7edf\u96f6\u552e\u4f01\u4e1a\u5f00\u59cb\u8fdb\u884c\u53d8\u9769\uff0c\u7eb7\u7eb7\u6d89\u8db3\u7f51\u7edc\u96f6\u552e\uff0c\u4f46\u7eaf\u7f51\u8d2d\u4e1a\u52a1\u96be\u4ee5\u5229\u7528\u81ea\u8eab\u5e7f\u6cdb\u7684\u7ebf\u4e0b\u95e8\u5e97\u4f18\u52bf\uff0c\u5982\u4f9b\u5e94\u94fe\u3001\u8d2d\u7269\u4f53\u9a8c\u3001\u4e13\u4e1a\u670d\u52a1\u7b49\uff0c\u76f8\u5f53\u4e8e\u62ff\u81ea\u5df1\u7684\u77ed\u677f\u8ddf\u7535\u5b50\u5546\u52a1\u5de8\u5934\u7684\u957f\u5904\u5728\u7ade\u4e89\uff0c\u968f\u7740\u7f51\u7edc\u96f6\u552e\u4e1a\u52a1\u589e\u901f\u8d8b\u7f13\uff0c\u9886\u5148\u7684\u7535\u5b50\u5546\u52a1\u5e73\u53f0\u5df2\u7ecf\u5f62\u6210\u4e86\u81ea\u8eab\u7684\u54c1\u724c\u4f18\u52bf\u548c\u5ba2\u6237\u57fa\u7840\uff0c\u6784\u5efa\u8d77\u8fdb\u5165\u58c1\u5792\uff0c\u81f3\u5c11\u5728\u56fd\u5185\uff0c\u4f20\u7edf\u96f6\u552e\u4f01\u4e1a\u4e0e\u7eaf\u7f51\u7edc\u96f6\u552e\u4f01\u4e1a\u8fdb\u884c\u7ebf\u4e0aB2C\u7ade\u4e89\u5df2\u65e0\u4f18\u52bf\u53ef\u8a00\uff0c\u5373\u4f7f\u52a0\u5165\u7535\u5b50\u5546\u52a1\u5e73\u53f0\u5f00\u5e97\u7684\u673a\u4f1a\u4e5f\u8d8a\u6765\u8d8a\u5c0f\u3002\u4f46\u662f\u968f\u7740\u79fb\u52a8\u4e92\u8054\u7f51\u7684\u666e\u53ca\u548c\u79fb\u52a8\u5e94\u7528\u7684\u521b\u65b0\u53d1\u5c55\uff0c\u4e3a\u4f20\u7edf\u96f6\u552e\u4f01\u4e1a\u521b\u9020\u4e86\u65b0\u7684\u4e1a\u52a1\u53d1\u5c55\u6a21\u5f0f\u2014O2O\uff0c\u4e0d\u4ec5\u53ef\u4ee5\u89c4\u907f\u4e0e\u7f51\u7edc\u96f6\u552e\u4f01\u4e1a\u7684\u7ade\u4e89\u4e2d\u7684\u4ee5\u77ed\u640f\u957f\uff0c\u800c\u4e14\u53ef\u4ee5\u53d1\u6325\u5176\u7ebf\u4e0b\u4f18\u52bf\uff0c\u901a\u8fc7\u7ebf\u4e0b\u7684\u4e13\u4e1a\u670d\u52a1\u3001\u4fbf\u5229\u6027\u548c\u4f53\u9a8c\u6027\u4f18\u52bf\u8ddf\u7535\u5546\u5e73\u53f0\u6297\u8861\uff0c\u91cd\u5851\u7ebf\u4e0b\u96f6\u552e\u4f53\u7cfb\u7684\u7ade\u4e89\u529b\u3002<\/p>\n<p>\u897f\u65b9\u4f20\u7edf\u96f6\u552e\u7684O2O\u6a21\u5f0f\u5df2\u7ecf\u6bd4\u8f83\u6210\u719f\uff0c\u57fa\u672c\u56f4\u7ed5\u624b\u673aAPP\u5f00\u5c55\uff0c\u63a5\u4e0b\u6765\u901a\u8fc7O2O\u6a21\u5f0f\u7684\u57fa\u672c\u6846\u67b6\uff0c\u4ecb\u7ecdO2O\u4e1a\u52a1\u6d41\u7a0b\u5404\u4e2a\u9636\u6bb5\u7684\u6280\u672f\u521b\u65b0\u548c\u5e94\u7528\u5b9e\u8df5\u3002<\/p>\n<p><a href=\"http:\/\/www.zhangxinjun.cn\/wp-content\/uploads\/2015\/02\/hongye-o2ojieduan1.png\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-1687\" src=\"http:\/\/www.zhangxinjun.cn\/wp-content\/uploads\/2015\/02\/hongye-o2ojieduan1.png\" alt=\"o2o\" width=\"538\" height=\"283\" srcset=\"http:\/\/www.zhangxinjun.cn\/wp-content\/uploads\/2015\/02\/hongye-o2ojieduan1.png 538w, http:\/\/www.zhangxinjun.cn\/wp-content\/uploads\/2015\/02\/hongye-o2ojieduan1-300x158.png 300w\" sizes=\"(max-width: 538px) 100vw, 538px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u4e00\u3001O2O\u5165\u53e3\u9636\u6bb5<\/strong><\/p>\n<p>\u4e3b\u8981\u6307\u7ebf\u4e0a\u6d41\u91cf\uff0c\u901a\u8fc7\u7ebf\u4e0a\u6d41\u91cf\u5e73\u53f0\u5c06\u6d88\u8d39\u8005\u5411\u7ebf\u4e0b\u95e8\u5e97\u5f15\u5bfc\u7528\u6237\uff0c\u56e0\u4e3a\u4fbf\u5229\u6027\u548c\u643a\u5e26\u65b9\u4fbf\u7684\u7279\u70b9\uff0c\u76ee\u524d\u5404\u79cd\u79fb\u52a8\u7ec8\u7aef\u5df2\u7ecf\u6210\u4e3aO2O\u7684\u4e3b\u8981\u6d41\u91cf\u5165\u53e3\uff0c\u5982\u5927\u4f17\u70b9\u8bc4\u6765\u81ea\u79fb\u52a8\u7aef\u7684\u6d41\u91cf\u8d85\u8fc770%\uff0c\u79fb\u52a8\u793e\u4ea4\u5e94\u7528\uff08\u5982\u5fae\u4fe1\uff09\u3001\u79fb\u52a8\u8d2d\u7269\u5e94\u7528\uff08\u5982\u624b\u673a\u6dd8\u5b9d\u3001\u652f\u4ed8\u5b9d\u94b1\u5305\uff09\u3001\u79fb\u52a8\u4fe1\u606f\u670d\u52a1\u5e94\u7528\uff08\u5982\u9ad8\u5fb7\u5730\u56fe\u7b49\uff09\u3001\u81ea\u6709APP\uff08\u5982\u6c83\u5c14\u739bAPP\uff09\u90fd\u53ef\u80fd\u6210\u4e3a\u4f20\u7edf\u96f6\u552eO2O\u7684\u5165\u53e3,\u524d\u4e24\u8005\u662f\u4e2d\u56fd\u4f20\u7edf\u96f6\u552e\u5546\u53d1\u5c55\u7684O2O\u7684\u4e3b\u8981\u5165\u53e3\uff0c\u897f\u65b9\u53d1\u8fbe\u56fd\u5bb6\u5404\u884c\u4e1a\u96f6\u552e\u7684\u8fde\u9501\u7387\u548c\u96c6\u4e2d\u7387\u5f88\u9ad8\uff0c\u4f20\u7edf\u96f6\u552e\u5546\u5219\u4e3b\u8981\u4f9d\u9760\u81ea\u6709APP\u6765\u8fdb\u884cO2O\u5e03\u5c40\u3002<\/p>\n<p>\u81ea\u6709APP\u505a\u5165\u53e3\u9700\u8981\u5f88\u591a\u6761\u4ef6\uff0c\u6bd4\u5982\u7f51\u70b9\u6e17\u900f\u7387\u3001\u4fe1\u606f\u5316\u6c34\u5e73\u548c\u6295\u5165\uff0c\u9700\u8981\u66f4\u5f3a\u7684\u7ebf\u4e0a\u7ebf\u4e0b\u4e00\u4f53\u5316\u7684\u6574\u5408\u80fd\u529b\uff0c\u76ee\u524d\u56fd\u5185\u7684\u4f20\u7edf\u96f6\u552e\u4e3b\u8981\u5728\u81ea\u6709APP\u8fd8\u662f\u7b2c\u4e09\u65b9O2O\u5e73\u53f0\u4e4b\u95f4\u6447\u6446\u3002<\/p>\n<p><strong>\u4e8c\u3001O2O\u8f6c\u5316\u9636\u6bb5<\/strong><\/p>\n<p>\u6307\u7531\u7ebf\u4e0a\u5165\u53e3\u5e26\u6765\u7684\u6d41\u91cf\u5982\u4f55\u8f6c\u5316\u4e3a\u5b9e\u5b9e\u5728\u5728\u7684\u6d88\u8d39\uff0c\u5728\u8fd9\u4e00\u9636\u6bb5\u56fd\u5185\u5916\u4f20\u7edf\u96f6\u552e\u5546\u548cO2O\u7ebf\u4e0a\u5e73\u53f0\u9664\u4e86\u5e94\u7528\u4f20\u7edf\u7684\u4f18\u60e0\u5238\u3001\u8fd4\u5229\u7b49\u5de5\u5177\uff0c\u8fd8\u8fdb\u884c\u4e86\u5f88\u591a\u5e94\u7528\u521b\u65b0\uff0c\u5982Shopkick\u7684\u771f\u5b9e\u7b7e\u5230\uff0c\u6c83\u5c14\u739b\u7684\u5e97\u5185\u6a21\u5f0f\u7b49\u3002<\/p>\n<p><strong>(1) \u7cbe\u51c6\u7535\u5b50\u4f18\u60e0\u5238<\/strong><\/p>\n<p>\u6839\u636e\u7528\u6237\u7684\u4ea4\u6613\u8bb0\u5f55\u548c\u884c\u4e3a\u7279\u70b9\uff0c\u5206\u6790\u7528\u6237\u7684\u6f5c\u5728\u6d88\u8d39\u9700\u6c42\uff0c\u7136\u540e\u5411\u7528\u6237\u53d1\u9001\u7cbe\u51c6\u7684\u4f18\u60e0\u5238\uff0c\u523a\u6fc0\u7528\u6237\u5230\u5e97\u6d88\u8d39\uff0c\u7535\u5b50\u4f18\u60e0\u5238\u5fc5\u987b\u5efa\u7acb\u5728\u7528\u6237\u6d88\u8d39\u6570\u636e\u7684\u57fa\u7840\u4e0a\uff0c\u7136\u540e\u505a\u91cd\u70b9\u6570\u636e\u6316\u6398\uff0c\u5236\u5b9a\u4fc3\u9500\u8ba1\u5212\u3002<\/p>\n<p>\u82f1\u56fdTesco\u4ece1995\u5e74\u5f00\u59cb\u5b9e\u65bd\u5ba2\u6237\u5fe0\u8bda\u8ba1\u5212\uff0c\u501f\u52a9\u4ff1\u4e50\u90e8\u5361\u6765\u4e3a\u5ba2\u6237\u63d0\u4f9b\u6298\u6263\u548c\u4f18\u60e0\u5238\uff0c\u4ee5\u6b64\u6765\u6362\u53d6\u7528\u6237\u7684\u4e2a\u4eba\u4fe1\u606f\u548c\u6d88\u8d39\u6570\u636e\uff0c\u6301\u5361\u4eba\u5728\u6bcf\u4e2a\u5b63\u5ea6\u7ed3\u675f\u65f6\u4f1a\u53d7\u5230\u5305\u542b\u4f18\u60e0\u5238\u7684\u90ae\u4ef6\uff08\u4f18\u60e0\u7684\u91d1\u989d\u76f8\u5f53\u4e8e\u4ed6\u4eec\u5e73\u65f6\u6d88\u8d39\u91d1\u989d\u76841%\uff09\u3002\u540c\u65f6tesco\u901a\u8fc7\u5bf9\u5ba2\u6237\u4ea4\u6613\u8bb0\u5f55\u7684\u5206\u6790\u6765\u53d1\u6398\u7528\u6237\u7684\u9700\u6c42\uff0c\u5e76\u6839\u636e\u5404\u4e2a\u7528\u6237\u7684\u7279\u5b9a\u9700\u6c42\u5411\u5176\u63d0\u4f9b\u7279\u5b9a\u7684\u4f18\u60e0\u3002\u5f53\u524d\u4ff1\u4e50\u90e8\u4f1a\u5458\u5361\u5df2\u7ecf\u6210\u4e3a\u5176app\u7684\u4e00\u9879\u6838\u5fc3\u529f\u80fd\uff0c\u5e76\u4e0e\u5b9e\u4f53\u5361\u5b9e\u73b0\u4e86\u6346\u7ed1\u3002<\/p>\n<p>\u901a\u8fc7\u4ff1\u4e50\u90e8\u4f1a\u5458\u5361\uff08\u8ddfAPP\u6346\u7ed1\u4f7f\u7528\uff09\uff0cTesco\u57f9\u517b\u4e86\u4e00\u5927\u6279\u5fe0\u8bda\u5ba2\u6237\uff0c\u4ec5\u5728\u82f1\u56fd\u5883\u5185\u7684\u6301\u5361\u4eba\u5c31\u8d85\u8fc7\u4e861600\u4e07\uff0c\u540c\u65f6\u4e5f\u6fc0\u52b1\u5ba2\u6237\u7684\u8d2d\u4e70\u6b32\u671b\uff0c\u63d0\u5347\u5ba2\u6237\u7684\u8f6c\u5316\u7387\uff0c\u4ff1\u4e50\u90e8\u4f1a\u5458\u5361\u7684\u6298\u6263\u5151\u6362\u7387\u8fbe\u523020-40%\uff0c\u8fdc\u9ad8\u4e8e\u5e02\u573a\u5e73\u5747\u6c34\u5e73\u76842%\uff1b\u53e6\u4e00\u65b9\u9762\u5438\u5f15\u66f4\u591a\u7684\u7528\u6237\u5230\u7ebf\u4e0b\u95e8\u5e97\u6d88\u8d39\uff0c\u5e26\u52a8\u95e8\u5e97\u7684\u5230\u70b9\u4eba\u6570\u548c\u95e8\u5e97\u9500\u552e\uff0c\u63d0\u5347\u95e8\u5e97\u7684\u7ade\u4e89\u529b\u3002<\/p>\n<p><strong>\uff082\uff09\u7b7e\u5230\u529f\u80fd<\/strong><\/p>\n<p>\u901a\u8fc7\u57fa\u4e8e\u624b\u673a\u5730\u56fe\uff08\u5730\u7406\u4f4d\u7f6e\uff09\u7684\u670d\u52a1\uff0c\u7ed3\u5408APP\u7684\u7b7e\u5230\u3001\u79ef\u5206\u548c\u4f18\u60e0\u5238\u63a8\u9001\u529f\u80fd\uff0c\u5438\u5f15\u5e76\u786e\u4fdd\u7528\u6237\u771f\u5b9e\u5230\u8fbe\u95e8\u5e97\uff0c\u4e00\u65b9\u9762\u53ef\u4ee5\u83b7\u53d6\u3002Shopkick\u662f\u4e00\u6b3e\u9488\u5bf9\u7ebf\u4e0b\u5546\u5bb6\u7684\u79fb\u52a8\u5e94\u7528\uff0c\u5176\u5408\u4f5c\u4f19\u4f34\u5305\u62ec\u6c83\u5c14\u739b\u3001\u5854\u5409\u7279\u3001\u767e\u601d\u4e70\u7b49\u5927\u578b\u96f6\u552e\u5546\uff0c2013\u5e7411\u6708Shopkick\u4e0e\u6885\u897f\u767e\u8d27\u5408\u4f5c\u90e8\u7f72\u6d4b\u8bd5iBeacons\u7cfb\u7edf\uff0c\u5b89\u88c5Shopkick\u5e94\u7528\u7684\u7528\u6237\u5728\u8d70\u8fd1\u6885\u897f\u767e\u8d27\uff08\u90e8\u7f72IBeacons\u7cfb\u7edf\uff09\u7684\u54c1\u724c\u4e13\u67dc\u65f6\uff0c\u4f1a\u83b7\u5f97\u8be5\u4e13\u67dc\u7684\u5546\u54c1\u63a8\u8350\u548c\u4f18\u60e0\u4fe1\u606f\u3002\u4ece\u800c\u5438\u5f15\u7528\u6237\u6d88\u8d39\u3002<\/p>\n<p>\u7531\u4e8eiBeacons\u6280\u672f\u53ef\u4ee5\u8fdb\u884c\u7cbe\u786e\u5b9a\u4f4d\uff08\u6beb\u7c73\u7ea7\uff09\uff0c\u4e0eShopkick\u5e94\u7528\u76f8\u7ed3\u5408\uff0c\u5b9e\u73b0\u57fa\u4e8e\u5730\u7406\u4f4d\u7f6e\u7684\u4f18\u60e0\u4fe1\u606f\u63a8\u9001\uff0c\u4ece\u800c\u66f4\u597d\u7684\u5438\u5f15\u7528\u6237\u8fdb\u5e97\u6d88\u8d39\uff0c\u540c\u65f6\u4e0eShopkick\u7b7e\u5230\u548c\u79ef\u5206\uff08\u5151\u6362\u793c\u54c1\u6216\u83b7\u5f97\u6298\u6263\uff09\u529f\u80fd\u76f8\u7ed3\u5408\uff0c\u53ef\u4ee5\u5438\u5f15\u7528\u6237\u7684\u91cd\u590d\u9053\u5e97\u6d88\u8d39\u3002<\/p>\n<p><strong>\uff083\uff09\u5e97\u5185\u6a21\u5f0f\uff08\u5177\u4f53\u95e8\u5e97\u7684APP\u5c55\u793a\u573a\u666f\uff09<\/strong><\/p>\n<p>\u8ddf\u7b7e\u5230\u529f\u80fd\u6709\u70b9\u7c7b\u4f3c\uff0c\u5176\u524d\u63d0\u662f\u7528\u6237\u5904\u4e8e\u95e8\u5e97\u4e4b\u5185\uff0c\u901a\u8fc7\u624b\u673a\u5b9a\u4f4d\u7b49\u6280\u672f\u624b\u6bb5\uff0c\u5f53\u68c0\u6d4b\u5230\u7528\u6237\u8fdb\u5165\u95e8\u5e97\u8303\u56f4\u65f6\uff0c\u624b\u673a\u5e94\u7528\u5c06\u4f1a\u5f00\u542f\u5e97\u5185\u6a21\u5f0f\uff0c\u4ece\u800c\u5411\u7528\u6237\u5c55\u793a\u672c\u5e97\u7684\u4e2a\u6027\u5316\u4f18\u60e0\u3001\u4fc3\u9500\u548c\u5546\u54c1\u4fe1\u606f\u3002<\/p>\n<p>\u6c83\u5c14\u739b\u81ea\u6709APP\u5177\u6709\u5e97\u5185\u6a21\u5f0f\u529f\u80fd\uff0c\u5f53\u6d88\u8d39\u8005\u8fdb\u5165\u6c83\u5c14\u739b\u7684\u95e8\u5e97\uff0c\u542f\u52a8APP\u540e\uff0cAPP\u4f1a\u81ea\u52a8\u5207\u6362\u5230\u5e97\u5185\u6a21\u5f0f\uff0c\u5411\u6d88\u8d39\u8005\u63a8\u9001\u672c\u5e97\u7684\u4f18\u60e0\u4fc3\u9500\u4fe1\u606f\u548c\u70ed\u95e8\u5546\u54c1\u3002<\/p>\n<p>\u501f\u52a9\u5e97\u5185\u6a21\u5f0f\uff0c\u4e00\u65b9\u9762\u53ef\u4ee5\u4f7f\u5404\u4e2a\u95e8\u5e97\u6839\u636e\u81ea\u8eab\u7684\u60c5\u51b5\u8fdb\u884c\u4e2a\u6027\u5316\u7684\u8425\u9500\u6d3b\u52a8\uff0c\u4ece\u800c\u63d0\u5347\u672c\u5e97\u5bf9\u7528\u6237\u7684\u5438\u5f15\u529b\uff1b\u53e6\u4e00\u65b9\u9762\u901a\u8fc7\u5411\u7528\u6237\u63d0\u4f9b\u53ca\u65f6\u7684\u8fd1\u5728\u773c\u524d\u7684\u4f18\u60e0\u4fc3\u9500\u4fe1\u606f\uff0c\u53ef\u4ee5\u66f4\u6709\u6548\u7684\u5f15\u5bfc\u6d88\u8d39\u8005\u5728\u672c\u5e97\u7684\u8d2d\u7269\uff0c\u63d0\u5347\u5230\u5e97\u987e\u5ba2\u7684\u6d88\u8d39\u8f6c\u5316\u3002\u6c83\u5c14\u739bAPP\u5e26\u52a8\u4e86\u7ebf\u4e0b\u9500\u552e\uff0c\u5e94\u7528APP\u7684\u95e8\u5e97\u7528\u6237\u505c\u7559\u65f6\u95f4\u589e\u52a0\u4e8640%\uff0c\u800c\u4e14\u9884\u8ba12016\u5e74\u79fb\u52a8APP\u5e26\u52a8\u7684\u5e97\u5185\u8d2d\u4e70\u91cf\u5c06\u662f\u6574\u4f53\u7f51\u8d2d\u76842\u500d\u4ee5\u4e0a\uff1b\u5e97\u5185\u6a21\u5f0f\u7684\u5173\u952e\u662f\u95e8\u5e97\u5177\u6709\u5b8c\u5584\u7684ERP\u4fe1\u606f\uff0c\u5305\u62ec\u4e0a\u5546\u54c1\u4ef7\u683c\u3001\u4f18\u60e0\u3001\u6d3b\u52a8\u7b49\uff0c\u5e97\u5185\u6a21\u5f0f\u8ba9\u8fdb\u5165\u672c\u5e97\u6d88\u8d39\u7684\u7528\u6237\u66f4\u7d27\u5bc6\u7684\u8ddf\u73b0\u5b9e\u8d2d\u4e70\u573a\u666f\u7ed3\u5408\uff0c\u63d0\u9ad8\u7528\u6237\u7684\u8d2d\u4e70\u8f6c\u5316\u7387\u548c\u63d0\u7bee\u91cf\u3002<\/p>\n<p><strong>\uff084\uff09\u5f00\u653e\u95e8\u5e97ERP\u4fe1\u606f<\/strong><\/p>\n<p>\u5373\u5411\u6d88\u8d39\u8005\u5f00\u653e\u95e8\u5e97\u7684ERP\u4fe1\u606f\uff0c\u65b9\u4fbf\u6d88\u8d39\u8005\u67e5\u8be2\u5176\u5468\u8fb9\u95e8\u5e97\u7684\u6240\u9700\u5546\u54c1\u7684\u5e93\u5b58\u60c5\u51b5\u3002\u82f1\u56fd\u96f6\u552e\u5546Argos\u5df2\u7ecf\u5411\u7528\u6237\u5f00\u653e\u5176\u95e8\u5e97ERP\u4fe1\u606f\uff0c\u7528\u6237\u53ef\u4ee5\u901a\u8fc7\u7f51\u7edc\u3001APP\u7b49\u67e5\u8be2\u6240\u9700\u5546\u54c1\u5728\u5468\u8fb9Argos\u5546\u5e97\u7684\u5e93\u5b58\u60c5\u51b5\uff0c\u7136\u540e\u51b3\u5b9a\u662f\u5230\u5e97\u8d2d\u4e70\u8fd8\u662f\u5728\u7ebf\u8ba2\u8d2d\u3002<\/p>\n<p>\u901a\u8fc7\u5f00\u653e\u95e8\u5e97ERP\u7cfb\u7edf\uff0c\u53ef\u4ee5\u5e2e\u52a9\u7528\u6237\u505a\u51fa\u8d2d\u4e70\u51b3\u7b56\uff0c\u5bf9\u4e8e\u95e8\u5e97\u6709\u8d27\u7684\u5546\u54c1\uff0c\u53ef\u4ee5\u8d77\u5230\u5f15\u5bfc\u7528\u6237\u5230\u5e97\u6d88\u8d39\u7684\u4f5c\u7528\u3002\u6839\u636eArgos\u6bcd\u516c\u53f82013\u5e74\u7684\u8d22\u62a5\u6570\u636e\uff0c\u6765\u81ea\u7ebf\u4e0a\uff08PC\u548c\u624b\u673a\u7aef\uff09\u7684\u8ba2\u5355\u5df2\u7ecf\u5360\u636e\u4e86\u7ea645%\u7684\u4efd\u989d\uff0c\u5176\u4e2d\u8d85\u8fc72\/3\u7684\u8ba2\u5355\u662f\u7531\u7528\u6237\u5230\u95e8\u5e97\u81ea\u63d0\u7684\uff08\u5176\u4ed6\u7531\u95e8\u5e97\u914d\u9001\u5230\u7528\u6237\u5bb6\u4e2d\uff09\u3002<\/p>\n<p>\u5f00\u653e\u95e8\u5e97\u7684ERP\u53ef\u4ee5\u8ba9\u7528\u6237\u505a\u51fa\u8d2d\u4e70\u51b3\u7b56\uff0c\u503e\u5411\u4e8e\u8d2d\u4e70\u9644\u8fd1\u95e8\u5e97\u6709\u5e93\u5b58\u7684\u5546\u54c1\uff0c\u65e2\u65b9\u4fbf\u4e0a\u95e8\u53d6\u8d27\uff0c\u4e5f\u65b9\u4fbf\u95e8\u5e97\u66f4\u5feb\u901f\u7684\u914d\u9001\u4e0a\u95e8\uff0c\u5bf9\u95e8\u5e97\u6765\u8bf4\uff0c\u6709\u5229\u4e8e\u63d0\u9ad8\u4f9b\u5e94\u94fe\u6548\u7387\uff0c\u964d\u4f4e\u7269\u6d41\u6210\u672c\u3002<\/p>\n<p><strong>\uff085\uff09\u626b\u63cf\uff08\u7801\uff09\u8d2d\u7269<\/strong><\/p>\n<p>\u5373\u7528\u6237\u901a\u8fc7\u626b\u63cf\u4e8c\u7ef4\u7801\u3001\u56fe\u7247\u3001\u6761\u5f62\u7801\u3001\u56fe\u4e66\u5c01\u9762\u7b49\u83b7\u53d6\u5546\u54c1\u7684\u8be6\u7ec6\u4fe1\u606f\uff0c\u5982\u679c\u5bf9\u5546\u54c1\u6709\u9700\u6c42\u53ef\u4ee5\u5728\u7ebf\u4e0b\u5355\uff0c\u7136\u540e\u7531\u9644\u8fd1\u95e8\u5e97\u914d\u9001\u5230\u5bb6\u3002<\/p>\n<p>\u7f8e\u56fd\u8457\u540d\u5185\u8863\u54c1\u724c\u7ef4\u591a\u5229\u4e9a\u7684\u79d8\u5bc6\u7684\u9500\u552e\u6e20\u9053\u5305\u62ec\u4e13\u5356\u5e97\u3001\u76ee\u5f55\u9500\u552e\u548c\u5728\u7ebf\u9500\u552e\u4e09\u79cd\u6e20\u9053\uff0c\u901a\u8fc7\u4f7f\u7528\u7ef4\u591a\u5229\u4e9a\u7684\u79d8\u5bc6APP\u4e2d\u7684Scan-to-Shop\u529f\u80fd\uff0c\u53ef\u4ee5\u626b\u63cf\u76ee\u5f55\u9875\u9762\u83b7\u53d6\u5546\u54c1\u8be6\u60c5\uff0c\u5e76\u5728\u7ebf\u4e0b\u5355\u8d2d\u4e70\u3002<\/p>\n<p>\u901a\u8fc7Scan-to-Shop\u529f\u80fd\uff0c\u8fdb\u4e00\u6b65\u52a0\u5f3a\u4e86\u5176\u76ee\u5f55\u9500\u552e\u4e0e\u7ebf\u4e0a\u6e20\u9053\u7684\u878d\u5408\uff0c\u62d3\u5c55\u4e86\u6d88\u8d39\u8005\u7684\u8d2d\u7269\u573a\u666f\uff0c\u4e5f\u4e3a\u6d88\u8d39\u8005\u63d0\u4f9b\u4e86\u66f4\u52a0\u65b9\u4fbf\u5feb\u6377\u7684\u8d2d\u7269\u4f53\u9a8c\u3002\u4e0d\u4ec5\u662f\u7ef4\u591a\u5229\u4e9a\u7684\u79d8\u5bc6\uff0c\u5f53\u524d\u626b\u63cf\u8d2d\u7269\u65e0\u8bba\u662f\u5bf9\u4e8e\u7f51\u7edc\u96f6\u552e\u5546\u8fd8\u662f\u4f20\u7edf\u96f6\u552e\u5546\u90fd\u5f97\u5230\u4e86\u8d8a\u6765\u8d8a\u591a\u7684\u5e94\u7528\uff0c\u6bd4\u5982\u5404\u4e2a\u5e94\u7528\u4e2d\u7684\u626b\u63cf\u4e8c\u7ef4\u7801\u8d2d\u7269\uff0c\u5f53\u5f53\u7f51\u63a8\u51fa\u7684\u626b\u63cf\u56fe\u4e66\u5c01\u9762\u8d2d\u4e66\u7b49\u3002\u90fd\u6781\u5927\u5730\u63d0\u9ad8\u4e86\u7528\u6237\u7684\u8d2d\u4e70\u4f53\u9a8c\u3002<\/p>\n<p><strong>\u4e09\u3001\u4ea4\u6613\u573a\u666f\u9636\u6bb5<\/strong><\/p>\n<p>\u4e3b\u8981\u6307\u6d88\u8d39\u8005\u8fdb\u5165\u95e8\u5e97\u540e\u7684\u5546\u54c1\u9009\u62e9\u3001\u652f\u4ed8\u518d\u5230\u4ea4\u6613\u5b8c\u6210\u7684\u8fc7\u7a0b\uff0c\u6b64\u9636\u6bb5\u96f6\u552e\u4f01\u4e1a\u7684O2O\u521b\u65b0\u5e94\u7528\u8f83\u591a\uff0c\u5982\u6c83\u5c14\u739b\u81ea\u6709\u5e94\u7528\u7684\u626b\u7801\u6bd4\u4ef7\u3001\u865a\u62df\u8d2d\u7269\u8f66\u3001\u50a8\u7269\u67dc\u7b49\u3002<\/p>\n<p><strong>\uff081\uff09 \u626b\u7801\u6bd4\u4ef7<\/strong><\/p>\n<p>APP\u5185\u7f6e\u626b\u7801\u529f\u80fd\uff0c\u901a\u8fc7\u626b\u63cf\u5546\u54c1\u81ea\u8eab\u7684\u6761\u7801\uff0c\u63d0\u4f9b\u8be5\u5546\u54c1\u4e0d\u540c\u6e20\u9053\u7684\u4ef7\u683c\u5bf9\u6bd4\uff08\u5305\u62ec\u7ebf\u4e0a\u548c\u7ebf\u4e0b\uff09\uff0c\u65b9\u4fbf\u6d88\u8d39\u8005\u8fdb\u884c\u8d2d\u4e70\u51b3\u7b56\u3002<br \/>\n\u6c83\u5c14\u739bAPP\u5e26\u6709\u626b\u7801\u6bd4\u4ef7\u529f\u80fd\uff0c\u53ef\u4ee5\u5b9e\u73b0\u95e8\u5e97\u4e0e\u7ebf\u4e0a\uff08\u5982\u4e9a\u9a6c\u900a\uff09\u6e20\u9053\u7684\u4ef7\u683c\u5bf9\u6bd4\uff0c\u65b9\u4fbf\u6d88\u8d39\u8005\u8fdb\u884c\u5546\u54c1\u9009\u62e9\u548c\u8d2d\u4e70\u51b3\u7b56\uff0c\u8fd9\u4e5f\u663e\u793a\u4e86\u6c83\u5c14\u739b\u501f\u52a9\u81ea\u8eab\u7684\u4f9b\u5e94\u94fe\u4f18\u52bf\u79ef\u6781\u5e94\u5bf9\u6765\u81ea\u7ebf\u4e0a\u96f6\u552e\u7684\u7ade\u4e89\u3002<\/p>\n<p>\u901a\u8fc7\u626b\u7801\u6bd4\u4ef7\u529f\u80fd\u7528\u6237\u80fd\u591f\u53ca\u65f6\u4e86\u89e3\u4ea7\u54c1\u5728\u4e0d\u540c\u6e20\u9053\u7684\u4ef7\u683c\uff0c\u4ece\u800c\u5e2e\u52a9\u7528\u6237\u8fdb\u884c\u8d2d\u4e70\u51b3\u7b56\uff0c\u8fd9\u5bf9\u4e8e\u4ef7\u683c\u654f\u611f\u7684\u6d88\u8d39\u8005\u5c24\u5176\u91cd\u8981\uff0c\u9700\u8981\u4f20\u7edf\u96f6\u552e\u5546\u5177\u6709\u8f83\u5f3a\u7684\u4f9b\u5e94\u94fe\u7ba1\u7406\u80fd\u529b\uff0c\u80fd\u591f\u4fdd\u8bc1\u81ea\u8eab\u4ea7\u54c1\u7684\u4ef7\u683c\u7ade\u4e89\u529b\uff0c\u5bf9\u5927\u5356\u573a\u3001\u5bb6\u5c45\u7b49\u66f4\u9002\u5408\u3002<\/p>\n<p><strong>\uff082\uff09 \u865a\u62df\u8d2d\u7269\u8f66<\/strong><\/p>\n<p>\u5373\u901a\u8fc7APP\u81ea\u5e26\u7684\u626b\u7801\u529f\u80fd\uff0c\u7528\u6237\u9009\u8d2d\u5546\u54c1\u7684\u540c\u65f6\u626b\u63cf\u5546\u54c1\u6761\u7801\uff0c\u4ece\u800c\u5b9e\u73b0\u6240\u8d2d\u5546\u54c1\u4ef7\u683c\u7684\u5b9e\u65f6\u7edf\u8ba1\u6c47\u603b\uff0c\u5b9e\u73b0\u5bf9\u6bcf\u4e2a\u5546\u54c1\u4fe1\u606f\u7684\u8fdb\u4e00\u6b65\u4e86\u89e3\uff0c\u4f8b\u5982\u5382\u5bb6\u3001\u5546\u54c1\u54c1\u8d28\u3001\u529f\u80fd\u7b80\u4ecb\u7b49\uff0c\u5e76\u81ea\u52a8\u7edf\u8ba1\u4ef7\u683c\u603b\u989d\u3002<\/p>\n<p>\u6d88\u8d39\u8005\u5728\u6c83\u5c14\u739b\u5185\u8d2d\u7269\u65f6\uff0c\u53ea\u9700\u8981\u7528APP\u626b\u63cf\u5546\u54c1\u7684\u6761\u5f62\u7801\uff0cAPP\u4f1a\u81ea\u52a8\u7edf\u8ba1\u6240\u8d2d\u5546\u54c1\u7684\u5408\u8ba1\u91d1\u989d\u3002\u540c\u65f6\u501f\u52a9\u6c83\u5c14\u739b\u7684Scan&amp;Go\u5e94\u7528\uff0c\u7528\u6237\u5728\u9009\u8d2d\u5b8c\u6210\u540e\u53ef\u4ee5\u76f4\u63a5\u53bb\u81ea\u52a9\u4ed8\u6b3e\u53f0\u7ed3\u8d26\uff0c\u5373\u53ef\u5b8c\u6210\u6574\u4e2a\u8d2d\u4e70\u8fc7\u7a0b\u3002<\/p>\n<p>\u901a\u8fc7\u865a\u62df\u8d2d\u7269\u8f66\u7528\u6237\u53ef\u4ee5\u5b9e\u65f6\u4e86\u89e3\u81ea\u5df1\u9009\u8d2d\u5546\u54c1\u7684\u603b\u91d1\u989d\uff0c\u800c\u501f\u52a9\u8fdb\u4e00\u6b65\u7684\u81ea\u52a9\u4ed8\u6b3e\u6216\u624b\u673a\u652f\u4ed8\u7b49\u521b\u65b0\u529f\u80fd\uff0c\u8282\u7701\u4e86\u7528\u6237\u6392\u961f\u7b49\u5f85\u4ed8\u6b3e\u7684\u65f6\u95f4\uff0c\u63d0\u9ad8\u4e86\u7528\u6237\u7684\u8d2d\u7269\u4f53\u9a8c\u3002<\/p>\n<p><strong>\uff083\uff09 \u95e8\u5e97\u53d6\u8d27\u670d\u52a1<\/strong><\/p>\n<p>\u7f51\u7edc\u96f6\u552e\u4e00\u822c\u501f\u52a9\u5feb\u9012\u76f4\u63a5\u5c06\u8d27\u7269\u9001\u8fbe\u7528\u6237\u624b\u4e2d\uff0c\u800c\u4f20\u7edf\u96f6\u552e\u62e5\u6709\u4e30\u5bcc\u7684\u7ebf\u4e0b\u95e8\u5e97\uff0c\u5f88\u591a\u4f20\u7edf\u96f6\u552e\u4f01\u4e1a\u4f9d\u6258\u7ebf\u4e0b\u95e8\u5e97\u4f18\u52bf\u5f00\u5c55\u4e86\u95e8\u5e97\u81ea\u63d0\u670d\u52a1\uff0c\u8fd9\u5bf9\u4e8e\u7f51\u70b9\u6e17\u900f\u7387\u8f83\u9ad8\u7684\u96f6\u552e\u516c\u53f8\u66f4\u6709\u6548\uff0c\u5c24\u5176\u4e00\u4e9b\u81ea\u5e26\u63d0\u8d27\u67dc\u7684\u96f6\u552e\u516c\u53f8\u3002<\/p>\n<p>\u5854\u5409\u7279\u7f8e\u56fd1800\u4e2a\u5546\u5e97\u63a8\u51faBOPS(Buy Online, Pick Up in Store)\u8d2d\u7269\u6a21\u5f0f\u4fbf\u662f\u5229\u7528\u5176\u7ebf\u4e0b\u95e8\u5e97\u4f18\u52bf\uff0c\u7528\u6237\u5728\u7ebf\u4e0b\u5355\u540e,\u8ba2\u5355\u7531\u8ddd\u79bb\u6700\u8fd1\u7684\u95e8\u5e97\u8fdb\u884c\u786e\u8ba4,\u7136\u540e\u5e97\u5458\u4f1a\u5c06\u5546\u54c1\u9884\u7559\u5230\u5ba2\u670d\u53f0,\u7b49\u5f85\u6d88\u8d39\u8005\u524d\u6765\u53d6\u8d27\uff0c\u800c\u6c83\u5c14\u739b\u3001Argos\u3001Tesco\u7b49\u96f6\u552e\u5546\u4e5f\u63d0\u4f9b\u4e86\u7ebf\u4e0a\u4e0b\u5355\u95e8\u5e97\u53d6\u8d27\u7684\u670d\u52a1\uff0c\u8fd9\u5145\u5206\u5229\u7528\u4e86\u81ea\u8eab\u4f9b\u5e94\u94fe\u7684\u4f18\u52bf\uff08\u4ed3\u5e93\u2014\u95e8\u5e97\uff09\u548c\u7f51\u70b9\u6e17\u900f\u7387\u8f83\u9ad8\u7684\u7279\u70b9\uff0c\u4e3a\u7528\u6237\u63d0\u4f9b\u66f4\u4fbf\u5229\u7684\u914d\u9001\u670d\u52a1\u3002<\/p>\n<p>\u800c2013\u5e74\u590f\u5929\u6c83\u5c14\u739b\u5f00\u59cb\u6d4b\u8bd5\u7684\u50a8\u7269\u67dc\u7cfb\u7edf\uff0c\u8fd9\u662f\u95e8\u5e97\u53d6\u8d27\u670d\u52a1\u7684\u8fdb\u4e00\u6b65\u5347\u7ea7\uff0c\u50a8\u7269\u67dc\u4f9d\u6258\u4e8e\u6c83\u5c14\u739b\u7684\u95e8\u5e97\uff0c\u7528\u6237\u5728\u6c83\u5c14\u739b\u7f51\u5e97\u8d2d\u4e70\u5546\u54c1\uff0c\u4f1a\u88ab\u914d\u9001\u5230\u9644\u8fd1\u7684\u95e8\u5e97\uff0c\u5230\u8d27\u540e\u7528\u6237\u524d\u5f80\u6c83\u5c14\u739b\u95e8\u5e97\u5185\u7684\u50a8\u7269\u67dc\u4e2d\u53d6\u51fa\u5546\u54c1\uff0c\u8fd9\u4e00\u670d\u52a1\u7684\u63a8\u51fa\u62d3\u5c55\u4e86\u6c83\u5c14\u739b\u95e8\u5e97\u7684\u5546\u54c1\u54c1\u7c7b\uff0c\u8fdb\u4e00\u6b65\u63d0\u5347\u4e86\u95e8\u5e97\u7684\u670d\u52a1\u80fd\u529b\u3002<\/p>\n<p>\u95e8\u5e97\u53d6\u8d27\u670d\u52a1\u5728\u4fc3\u8fdb\u7ebf\u4e0a\u4e1a\u52a1\u53d1\u5c55\u7684\u540c\u65f6\uff0c\u7528\u6237\u5230\u5e97\u53d6\u8d27\u4e5f\u4f1a\u5e26\u52a8\u5176\u4ed6\u4ea7\u54c1\u7684\u9500\u552e\uff0c\u636eInternet Retailer\u62a5\u9053\uff0c20%\u7684\u5ba2\u6237\u5728\u95e8\u5e97\u63d0\u53d6\u4ed6\u4eec\u7684\u7f51\u8d2d\u5546\u54c1\u65f6\uff0c\u4f1a\u5728\u5b9e\u4f53\u95e8\u5e97\u8d2d\u4e70\u81f3\u5c1160\u7f8e\u5143\u7684\u5546\u54c1\u3002<\/p>\n<p><strong>\u56db\u3001\u4ea4\u6613\u4e4b\u540e\u9636\u6bb5<\/strong><\/p>\n<p>\u4ea4\u6613\u5b8c\u6210\u540e\uff0c\u7528\u6237\u8ddf\u4f01\u4e1a\u7684\u5173\u7cfb\u5e76\u6ca1\u6709\u7ec8\u7ed3\uff0c\u7528\u6237\u4f1a\u501f\u52a9\u79fb\u52a8\u793e\u4ea4\u5a92\u4f53\u8fdb\u884c\u53e3\u7891\u4f20\u64ad\uff0c\u800c\u4f01\u4e1a\u5219\u53ef\u4ee5\u501f\u52a9O2O\u5916\u90e8\u5e73\u53f0\u548c\u81ea\u6709APP\u4e3a\u7528\u6237\u63d0\u4f9b\u670d\u52a1\u5e76\u4fdd\u6301\u8054\u7cfb\uff0c\u901a\u8fc7\u7cbe\u51c6\u8425\u9500\u3001\u865a\u62df\u4f1a\u5458\u5361\u3001\u4f18\u60e0\u5238\u7b49\u65b9\u5f0f\u63d0\u5347\u7528\u6237\u7684\u5fe0\u8bda\u5ea6\u3002<\/p>\n<p>\u8bc4\u4ef7\u6652\u5355\uff1a\u5373\u7528\u6237\u5bf9\u81ea\u5df1\u559c\u6b22\u6216\u8d2d\u4e70\u7684\u5546\u54c1\u901a\u8fc7APP\u7b49\u5de5\u5177\u5206\u4eab\u5230\u793e\u4ea4\u7f51\u7edc\u4e2d\uff0c\u5e76\u5bf9\u5546\u54c1\u8fdb\u884c\u8bc4\u4ef7\u3002GAP\u4e2d\u56fd\u548c\u4f18\u8863\u5e93\u7684APP\u4e2d\u90fd\u5177\u6709\u5206\u4eab\u529f\u80fd\uff0c\u7528\u6237\u53ef\u4ee5\u5c06\u559c\u6b22\u7684\u5546\u54c1\u5206\u4eab\u5230\u5fae\u535a\u3001\u5fae\u4fe1\u670b\u53cb\u5708\u6216\u4eba\u4eba\u7b49\u793e\u4ea4\u7f51\u7edc\uff0c\u800c\u5bf9\u4e8e\u8d2d\u4e70\u7684\u5546\u54c1\u7528\u6237\u53ef\u4ee5\u6dfb\u52a0\u81ea\u5df1\u7684\u8bc4\u4ef7\uff0c\u4e3a\u5176\u4ed6\u7528\u6237\u63d0\u4f9b\u53c2\u8003\u3002<\/p>\n<p>\u901a\u8fc7\u5206\u4eab\u548c\u6652\u5355\uff0c\u5bf9\u5546\u54c1\u8d77\u5230\u4e86\u53e3\u7891\u4f20\u64ad\u7684\u4f5c\u7528\uff0c\u800c\u4e14\u501f\u52a9\u8d2d\u4e70\u540e\u7684\u8bc4\u4ef7\u4e00\u65b9\u9762\u4e3a\u540e\u7eed\u8d2d\u4e70\u8005\u63d0\u4f9b\u4e86\u53c2\u8003\uff0c\u53e6\u4e00\u65b9\u9762\u4e5f\u6709\u5229\u4e8e\u96f6\u552e\u5546\u6839\u636e\u8bc4\u4ef7\u5185\u5bb9\u6307\u5bfc\u81ea\u5df1\u7684\u4ea7\u54c1\u91c7\u8d2d\/\u8bbe\u8ba1\u548c\u670d\u52a1\u6539\u8fdb\uff0c\u4e3a\u6d88\u8d39\u8005\u63d0\u4f9b\u66f4\u597d\u7684\u4ea7\u54c1\u548c\u670d\u52a1\u3002<\/p>\n<p>\u4f20\u7edf\u96f6\u552e\u4f01\u4e1a\u501f\u52a9\u5176\u54c1\u724c\u3001\u4f9b\u5e94\u94fe\u548c\u7ebf\u4e0b\u6e20\u9053\u4f18\u52bf\uff0c\u76f8\u6bd4\u7f51\u7edc\u96f6\u552e\u4f01\u4e1a\u62e5\u6709\u66f4\u5927\u7684\u521b\u65b0\u7a7a\u95f4\uff0c\u501f\u52a9\u79fb\u52a8\u4e92\u8054\u7f51\u548c\u667a\u80fd\u7ec8\u7aef\uff0c\u5c06\u4f1a\u6709\u66f4\u591a\u7684\u521b\u65b0\u673a\u4f1a\uff0c\u5c24\u5176\u662f\u5728\u6d41\u91cf\u8f6c\u5316\u548c\u4ea4\u6613\u573a\u666f\u9636\u6bb5\uff0c\u4f46\u662f\u7531\u4e8e\u4f20\u7edf\u96f6\u552e\u4f01\u4e1a\u81ea\u8eab\u6709\u4e0d\u540c\u7684\u4e1a\u52a1\u6a21\u5f0f\u56e0\u6b64\u9700\u8981\u6839\u636e\u81ea\u8eab\u7684\u4e1a\u52a1\u7279\u70b9\u548c\u8d44\u6e90\u4f18\u52bf\u8fdb\u884c\u5e94\u7528\u521b\u65b0\u548c\u5b9e\u8df5\uff0c\u5982\u6c83\u5c14\u739b\u7531\u4e8e\u5176\u5f3a\u5927\u7684\u4f9b\u5e94\u94fe\u4f18\u52bf\u80fd\u591f\u786e\u4fdd\u4ea7\u54c1\u7684\u4ef7\u683c\u4f18\u52bf\uff0c\u56e0\u6b64\u53ef\u4ee5\u63a8\u51fa\u626b\u7801\u6bd4\u4ef7\u529f\u80fd\uff0c\u4e0e\u4e9a\u9a6c\u900a\u7b49\u7f51\u7edc\u96f6\u552e\u4f01\u4e1a\u8fdb\u884c\u7ade\u4e89\uff0c\u800cArgos\u7531\u4e8e\u81ea\u8eab\u7684\u4ed3\u50a8\u5f0f\u95e8\u5e97\u6a21\u5f0f\u53ef\u4ee5\u5411\u7528\u6237\u5f00\u653e\u95e8\u5e97ERP\u7cfb\u7edf\uff0c\u65b9\u4fbf\u7528\u6237\u7684\u8d2d\u4e70\u51b3\u7b56\u3002<\/p>\n<p>\u968f\u7740\u4f20\u7edf\u96f6\u552e\u4f01\u4e1aO2O\u4e1a\u52a1\u7684\u4e0d\u65ad\u63a8\u8fdb\uff0c\u7ebf\u4e0a\u548c\u7ebf\u4e0b\u7684\u878d\u5408\u5c06\u66f4\u52a0\u6df1\u5165\uff0c\u7279\u522b\u662f\u7ebf\u4e0a\u7ebf\u4e0b\u7684\u6570\u636e\u878d\u5408\uff0c\u5c06\u4f1a\u4f7f\u4f20\u7edf\u96f6\u552e\u4f01\u4e1a\u83b7\u5f97\u8f83\u7f51\u7edc\u96f6\u552e\u4f01\u4e1a\u66f4\u4e30\u5bcc\u7684\u6570\u636e\u79ef\u7d2f\uff08\u8fd8\u6709\u7ebf\u4e0b\u6570\u636e\uff09\uff0c\u4ece\u800c\u4e3a\u63d0\u5347\u7528\u6237\u8f6c\u5316\uff08\u7cbe\u51c6\u8425\u9500\u652f\u6301\uff09\u3001\u4f18\u5316\u7528\u6237\u8d2d\u7269\u4f53\u9a8c\uff08\u66f4\u597d\u7684\u5546\u54c1\u9648\u5217\u3001\u66f4\u5408\u9002\u7684\u4ea7\u54c1\u54c1\u7c7b\u3001\u66f4\u65b9\u4fbf\u7684\u4ea4\u6613\u6d41\u7a0b\u7b49\uff09\u63d0\u4f9b\u6570\u636e\u652f\u6301\uff0c\u6700\u7ec8\u63d0\u5347\u7528\u6237\u7684\u5fe0\u8bda\u5ea6\u548c\u4f01\u4e1a\u81ea\u8eab\u7684\u7ade\u4e89\u529b\u3002<\/p>\n<p><em>\u672c\u6587\u4f5c\u8005\u662f\u4e07\u64ce\u54a8\u8be2\u5206\u6790\u5e08\u5f20\u65b0\u519b\uff0c\u7531\u4e07\u64ce\u54a8\u8be2\u72ec\u5bb6\u6388\u6743\u4ebf\u6b27\u7f51\u8fdb\u884c\u7f51\u7ad9\u9996\u53d1\uff0c\u7f51\u7ad9\u8f6c\u8f7d\u8bf7\u6ce8\u660e\u4f5c\u8005\u201c\u4e07\u64ce\u54a8\u8be2 \u5f20\u65b0\u519b\u201d\u548c\u201c\u6765\u6e90\uff1a\u4ebf\u6b27\u7f51\u201d\uff1b\u4e07\u64ce\u54a8\u8be2\u662f\u56fd\u5185\u4e13\u4e1a\u7535\u5b50\u5546\u52a1\u54a8\u8be2\u548c\u730e\u5934\u670d\u52a1\u673a\u6784\u3002<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u53bb\u5e74\u5199\u7684\u6587\u7ae0\uff0c\u4eca\u5929\u6ca1\u4e8b\u641c\u4e86\u4e00\u4e0b\uff0c&#46;&#46;&#46;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[87],"tags":[168,416],"_links":{"self":[{"href":"http:\/\/www.zhangxinjun.cn\/index.php?rest_route=\/wp\/v2\/posts\/1686"}],"collection":[{"href":"http:\/\/www.zhangxinjun.cn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.zhangxinjun.cn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.zhangxinjun.cn\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.zhangxinjun.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1686"}],"version-history":[{"count":1,"href":"http:\/\/www.zhangxinjun.cn\/index.php?rest_route=\/wp\/v2\/posts\/1686\/revisions"}],"predecessor-version":[{"id":1688,"href":"http:\/\/www.zhangxinjun.cn\/index.php?rest_route=\/wp\/v2\/posts\/1686\/revisions\/1688"}],"wp:attachment":[{"href":"http:\/\/www.zhangxinjun.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.zhangxinjun.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1686"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.zhangxinjun.cn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}